Changes You Can Make to Improve Your Website

You already know that having a website is extremely important for businesses today. Even a small business is expected to have a presence online, but just because you used one of those free website builders and have something up online doesn’t necessarily mean it’s helping your business bring in new customers. In fact, if you [...]

January 22nd, 2017|Creative, Design, Web|0 Comments

Here’s the Forecast for Marketing Trends of 2017

We’re waving bon voyage to 2016 and welcoming 2017 and all its possibilities with open arms. While it’s important to look back on what we learned about marketing last year, it’s even more critical to forecast what’s going to be on trend this coming year. These three focuses are at the top of our soon-to-be trending [...]

Our Favorite Blogs from 2016

At the end of every year, it’s always a great idea to reflect on the last year and think about the highs and lows. We looked back at all our weekly blogs from 2016, and picked several as our absolute favorites. It was a big year with a lot of new and exciting developments on [...]

Google Has Outdone Itself Again with Interactive Santa’s Village

Google is never in short supply of fun and interactive visuals. Their Google Doodle is something that many look forward to seeing every day. Their latest roll out, Santa’s Village, is a fully interactive webpage featuring a countdown till Santa takes off. It shows off the North Pole in all its glory, complete with games, learning [...]

The Interesting Dichotomy Between Our Social Image and Our Real Life One

The image we project to the world over social media is a curious thing. Most of us choose to only post our happiest and fondest moments on social (and why wouldn’t we?). But some take that another step further. Instead of highlighting prime moments in their life, many users create an entirely different persona with [...]

4 Elements Your Business’ Homepage Must Have

Your website is often the first impression a potential customer gets. You always want to put your best foot forward when it comes to an online presence, and your homepage is the foundation for this presence. Instill confidence with your current customers, compel new ones to take interest in you, and direct customers to the [...]

September 19th, 2016|Creative, Design, Web|0 Comments

2 Social Media Tricks That Seriously Boost Reach and Engagement

Have your social channels seen a dip in social interactions and overall reach lately? You’re not alone. Algorithms are constantly changing on Facebook, Instagram, and other social media giants, and these changes typically require companies to tweak their current posting strategy to keep up. To make sure you aren’t getting lost in the newsfeed, here [...]

September 12th, 2016|Creative, Social Media, Strategy & Planning|0 Comments

Using Multiple Marketing Techniques to Connect With Customers

Based on what the public sees, advertising is simply a creative way for businesses to reach customers. What the audience doesn’t see is the strategy that goes on behind the scenes. An experienced advertising and online marketing agency will get to know a client’s business intimately and set to work developing a plan that shines [...]

You’re Not Using Video Marketing? Here’s Why You Should Be

When was the last time you watched a video online? If you’re like most Internet users in the U.S., the answer to that question is definitely sometime in the past 24 hours. From your Facebook feed to the websites of your favorite products and services, videos are everywhere. The average person views hundreds of hours of [...]

August 22nd, 2016|Creative, Marketing, Advertising, Video Marketing|0 Comments

7 Elements of Concept Marketing

What will an advertising agency and online marketing company do for you? There are a variety of services available for companies who team up with Concept Marketing. These are seven of the most popular services that most companies benefit heavily from. 1. Branding Design If you want to establish your brand, you’ll need an attractive and easily recognizable [...]