Here’s the Forecast for Marketing Trends of 2017

We’re waving bon voyage to 2016 and welcoming 2017 and all its possibilities with open arms. While it’s important to look back on what we learned about marketing last year, it’s even more critical to forecast what’s going to be on trend this coming year. These three focuses are at the top of our soon-to-be trending [...]

Our Favorite Blogs from 2016

At the end of every year, it’s always a great idea to reflect on the last year and think about the highs and lows. We looked back at all our weekly blogs from 2016, and picked several as our absolute favorites. It was a big year with a lot of new and exciting developments on [...]

Google Has Outdone Itself Again with Interactive Santa’s Village

Google is never in short supply of fun and interactive visuals. Their Google Doodle is something that many look forward to seeing every day. Their latest roll out, Santa’s Village, is a fully interactive webpage featuring a countdown till Santa takes off. It shows off the North Pole in all its glory, complete with games, learning [...]

What We Learned from the Presidential Nominees’ Marketing Strategies

Election day is here! Many are just glad to see this day come and go. Others are feeling uneasy about what the outcome will be. Only time will tell who our next president will be, so while you wait for the results to come through, why not learn a thing or two about the presidential [...]

Should I Be Writing Blogs for My Company?

The word “blog” is such an ambiguous term these days. It can act as an online journal, a platform to share your opinions, or a place to show off artwork or projects. While you might not think a blog is right for your company, consider some of these benefits. From increasing web traffic to designating [...]

October 31st, 2016|Branding, Content Marketing|0 Comments

The 5 TED Talks All Business Owners Should Listen To

TED Talks are a great way to learn something new, get inspired, or just take 5 minutes of your day to be entertained by articulate human beings via video. These 5 TED Talks tackle a variety of struggles and trials that many business owners face at one time or another. Whether you’re looking to build [...]

The Interesting Dichotomy Between Our Social Image and Our Real Life One

The image we project to the world over social media is a curious thing. Most of us choose to only post our happiest and fondest moments on social (and why wouldn’t we?). But some take that another step further. Instead of highlighting prime moments in their life, many users create an entirely different persona with [...]

Using Multiple Marketing Techniques to Connect With Customers

Based on what the public sees, advertising is simply a creative way for businesses to reach customers. What the audience doesn’t see is the strategy that goes on behind the scenes. An experienced advertising and online marketing agency will get to know a client’s business intimately and set to work developing a plan that shines [...]

Are You Ready for the Newest Google Update?

For most web users, pop-ups are the bane of user experience. Many use ad blockers for their daily surfing, but often that’s still not enough. Websites now push pop-up type content onto users as soon as they arrive on the page, or even worse, while they’re in the middle of reading a page. Google has [...]

Smart Marketing: Engaging Consumers Using Pull Marketing

Imagine walking through the mall. You peruse your favorite brands, checking out the sparkling necklaces and eyeing that new lipstick shade. Suddenly, a salesperson sprays a new perfume right in your face. After you recover from your coughing fit, you’re likely not going to want to hear about the latest sale on that perfume, or [...]

August 15th, 2016|Marketing, Strategy & Planning, Content Marketing|0 Comments