About Elizabeth McLain

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So far Elizabeth McLain has created 83 blog entries.

Does Your Instagram Have Your Brand in Mind?

Instagram has become a staple to the social media family and a visual way to share your product, business, and ultimately, your brand. In order to keep your content branded, your grid needs to be fluid. With each post, ask yourself how it relates to your previous pictures and how it helps tell the story [...]

February 8th, 2017|Uncategorized|0 Comments

Changes You Can Make to Improve Your Website

You already know that having a website is extremely important for businesses today. Even a small business is expected to have a presence online, but just because you used one of those free website builders and have something up online doesn’t necessarily mean it’s helping your business bring in new customers. In fact, if you [...]

January 22nd, 2017|Creative, Design, Web|0 Comments

Creating a Killer Website

It’s time to start thinking of your home page as, well, your home. When welcoming visitors into your home, it’s essential to cater to their needs so it's an enjoyable occassion for all involved. That is, if you want them to come back. Providing easy access to your kitchen, living room, game room, backyard, and [...]

November 19th, 2015|Web|0 Comments

Veterans Day: Honoring Those Who’ve Served

We’d like to say thanks this Veterans Day and honor all those who have served and sacrificed so much for our country. The United States of America would not be the great country that it is today without the sacrifices made by those who’ve served in our Military. We celebrate them every day, but Veterans [...]

November 11th, 2015|Uncategorized|0 Comments

Highest-Grossing Scary Movies of All Time

Bite-sized treats are flying off the shelves, Chewbaccas are taking over the streets, and pumpkin spiced everything adorns every menu you see. That can mean only one thing. It’s Halloween! Mature adults across the country have waited 364 days to release their inner child only to have it hibernate for the next 364. It seems [...]

October 30th, 2015|Video, Marketing|0 Comments

How to Create Viral Content

When most people think of the term “viral”, images of PSY bouncing around to Gangnam Style, Charlie biting fingers at a ferocious pace, and David’s dentist trip fill our minds with glee. How can you learn from these viral wildfires to produce your own viral content? Luckily, BuzzSumo did some heavy lifting and analyzed over 100 [...]

October 26th, 2015|Content Marketing|4 Comments

Start Up Park City & Concept Marketing

We’re ecstatic for this wonderful opportunity we have to sponsor Start Up Park City! They’re hosting a free Kick-Off Event on October 29th at the Park City Library. Start Up Park City specializes in providing the knowledge, resources, and experience to those with early business struggles. This allows them to possess all the education they [...]

October 15th, 2015|Public Relations|0 Comments

The Beauty of Billboards

Billboards serve as scenery amongst the monotonous routines of daily commuters. Day-in and day-out, billboard advertisements steal fleeting glances at 75 mph without ever being given a second thought. When executed properly, though, billboard advertising is extremely effective. If your message attracts wandering eyeballs speeding along the freeway at a frantic pace then you’ve set [...]

All Aboard the Pinterest Express!

When most companies prioritize their social media presence it typically looks like this: Facebook Twitter Whatever we have time for. All the other social media platforms tend to fall by the wayside. Forever lost amongst a social underworld filled with Kylie Jenner’s lips and “Look at these cute cats!” Well, we’re here to include Pinterest [...]

Radio Advertising: The Past, Present, and Future

For most of the marketing world, radio advertising gets lost amongst the brainstorming bubbles of campaign strategy. They know it’s there, they just don’t know what to do with it because it’s been around for so long and can be difficult to track. Well, radio advertising has come a long way from the days of [...]

September 24th, 2015|Radio|0 Comments