Should I Be Writing Blogs for My Company?

The word “blog” is such an ambiguous term these days. It can act as an online journal, a platform to share your opinions, or a place to show off artwork or projects. While you might not think a blog is right for your company, consider some of these benefits. From increasing web traffic to designating [...]

October 31st, 2016|Branding, Content Marketing|0 Comments

The 5 TED Talks All Business Owners Should Listen To

TED Talks are a great way to learn something new, get inspired, or just take 5 minutes of your day to be entertained by articulate human beings via video. These 5 TED Talks tackle a variety of struggles and trials that many business owners face at one time or another. Whether you’re looking to build [...]

Is Food Marketing Bad for Our Children?

It’s Saturday morning and your kids turn on the television to watch their Saturday morning cartoons. You’re in the kitchen making them breakfast. But they probably aren’t interested in eating a healthy balanced meal. In between Spider-man swinging in the New York skyline and My Little Pony frolicking in the fields is a Tiger named [...]

October 17th, 2016|Branding, Marketing, Advertising|0 Comments

How Are Users Viewing Web Content Today?

It’s an important question to answer, and Google has just released findings that help inform every business’ online marketing strategy. From what we do on our devices to how we search across them, the data shows that online users are flocking to information that’s instantly accessible and relevant to several key interests. Mobile is King It’s no [...]

October 10th, 2016|Marketing, Advertising, Web|0 Comments

Google’s “Possum” Update Affecting Local Search Rankings

Depending on how your Google Business Listing is set up, it may now be showing up differently, thanks to Google’s quiet “Possum” update. It’s not an official name, but one that prominent SEO expert Phil Rozek gave it due to its characteristics. “It is fitting since many business owners think their Google Business listings are gone, [...]

October 3rd, 2016|Marketing, Advertising, Strategy & Planning, SEO|0 Comments