The Interesting Dichotomy Between Our Social Image and Our Real Life One

The image we project to the world over social media is a curious thing. Most of us choose to only post our happiest and fondest moments on social (and why wouldn’t we?). But some take that another step further. Instead of highlighting prime moments in their life, many users create an entirely different persona with [...]

4 Elements Your Business’ Homepage Must Have

Your website is often the first impression a potential customer gets. You always want to put your best foot forward when it comes to an online presence, and your homepage is the foundation for this presence. Instill confidence with your current customers, compel new ones to take interest in you, and direct customers to the [...]

September 19th, 2016|Creative, Design, Web|0 Comments

2 Social Media Tricks That Seriously Boost Reach and Engagement

Have your social channels seen a dip in social interactions and overall reach lately? You’re not alone. Algorithms are constantly changing on Facebook, Instagram, and other social media giants, and these changes typically require companies to tweak their current posting strategy to keep up. To make sure you aren’t getting lost in the newsfeed, here [...]

September 12th, 2016|Creative, Social Media, Strategy & Planning|0 Comments

Using Multiple Marketing Techniques to Connect With Customers

Based on what the public sees, advertising is simply a creative way for businesses to reach customers. What the audience doesn’t see is the strategy that goes on behind the scenes. An experienced advertising and online marketing agency will get to know a client’s business intimately and set to work developing a plan that shines [...]