Are You Ready for the Newest Google Update?

For most web users, pop-ups are the bane of user experience. Many use ad blockers for their daily surfing, but often that’s still not enough. Websites now push pop-up type content onto users as soon as they arrive on the page, or even worse, while they’re in the middle of reading a page. Google has [...]

You’re Not Using Video Marketing? Here’s Why You Should Be

When was the last time you watched a video online? If you’re like most Internet users in the U.S., the answer to that question is definitely sometime in the past 24 hours. From your Facebook feed to the websites of your favorite products and services, videos are everywhere. The average person views hundreds of hours of [...]

August 22nd, 2016|Creative, Marketing, Advertising, Video Marketing|0 Comments

Smart Marketing: Engaging Consumers Using Pull Marketing

Imagine walking through the mall. You peruse your favorite brands, checking out the sparkling necklaces and eyeing that new lipstick shade. Suddenly, a salesperson sprays a new perfume right in your face. After you recover from your coughing fit, you’re likely not going to want to hear about the latest sale on that perfume, or [...]

August 15th, 2016|Marketing, Strategy & Planning, Content Marketing|0 Comments

4 Types of Visual Content Your Brand Should Be Creating

Visual content is the best way to connect with your viewers online. Great visual content is eye catching, informative, and relevant. If your content hits these three targets, it’s highly shareable, which is the ultimate goal. Here are 5 types of visual content that your brand should be creating regularly. Infographics Infographics are the ultimate [...]