Concept Marketing is a collection of artists, geeks, perfectionists, and strategists working together to make some damn fine advertising.
ADVERTISING IS CREATIVITY.
Not just in the execution, but in the strategy. Compelling creative is that much stronger with an equally creative brand position.
ADVERTISING IS MARKETING.
Branding, SEO, online marketing, logo development, backend web development, positioning, and a whole lot more. But never more than you need.
ADVERTISING IS ALWAYS CHANGING.
New this, new that, and a whole lot of social networking—there sure are a lot of options these days. But what’s trendy isn’t always what’s most effective.
Intellectual property is one of those terms that you hear from time to time in the business world, but you may not know much about it. The word sounds daunting and a little intimidating to […]